Can an hotel and a residential complex be part of the same project?

The format of residential complexes with hotel infrastructure is rapidly gaining popularity in the real estate market of Alanya and other Turkish resorts. It combines the advantages of resort services and private living, offering new scenarios for life, relaxation, and investment.

In this article, we’ll explore two examples: Gold City — a classic apart-hotel with a long history, and New Level Premium — an exclusive residential complex with a five-star hotel in Alanya, its own beach zone, and a unique location in a pine forest.

What is a residential complex with a five-star hotel

A five-star hotel combined with residential blocks is a modern property format that blends the benefits of hotel services with the convenience of apartment living. Essentially, it’s a complex where investors can purchase fully equipped apartments, with access to all hotel services, and also rent out their property. Tenants have the option to stay for a day, a week, a month, or longer, enjoying all the services available on-site.

Residential complexes with hotels are equipped with a full range of amenities:

• 24-hour reception service.
• Apartment cleaning.
• Additional amenities: own restaurants, spas, pools, fitness centers, beauty salons, transfer services, and security.

This type of property is ideal for:

1. Private investors who see apartments with five-star hotel infrastructure as a source of income.
2. Tourists and vacationers who value comfort and independence.
3. Families, especially with children, who prioritize space and convenience.
4. Digital nomads and remote professionals who prefer long stays with all the comforts.

Gold City

The Gold City complex is located on a picturesque hill above the Kargicak and Mahmutlar districts, providing panoramic views: to one side, the Mediterranean Sea, and to the other, the Taurus Mountains and the ancient Alanya Castle.

The project includes the main 16-story residential and hotel building, as well as numerous villas. All properties have private terraces and comfortable interior layouts.

Gold City has a diverse infrastructure, which includes:

• Several outdoor pools, an indoor pool, a children’s pool, and a water park.
• A 3,500 m² spa center with a sauna, hammam, massage rooms, and Turkish baths.
• A gym and sports facilities: tennis and football.
• Entertainment zones: cinema, bowling, nightclub, and game room.
• A beach area with a free shuttle.
• Restaurants and bars.

Gold City Advantages:

1. The complex has been operating for a long time and has a developed and time-tested infrastructure.
2. Extensive experience in the apart-hotel and hotel service segment.
3. Project scale: a large number of properties.
4. High liquidity — popularity with renters ensures stable demand.

New Level Premium

New Level Premium is a large residential complex with a hotel concept, located in one of the most picturesque areas of Alanya — Avsallar. The project is implemented on a spacious 52,000 m² plot, surrounded by a protected pine forest, and is just 900 meters from the famous Incekum Beach, which holds the international "Blue Flag" certification for quality, environmental sustainability, and safety.

New Level Premium is a complex with a beach club in Turkey, consisting of seven residential blocks and a five-star hotel, which operates year-round. The complex offers panoramic views of the Mediterranean Sea, the Taurus Mountains, and the region’s natural landscapes from the apartments and hotel. The area includes private parking lots, internal infrastructure in each building, as well as expansive public and sports spaces.

Unmatched Infrastructure

New Level Premium offers resort-level infrastructure, including:

• Outdoor and indoor pools, a water park.
• A spacious spa center, hammam, saunas, massage rooms.
• A modern gym with professional trainers.
• Bars and restaurants with food ordering options via the owner’s card.
• Mini-golf, tennis courts, basketball and volleyball courts.
• An open-air amphitheater and cinema.
• A children’s mini-club, play zones, and walking alleys.
• Musical and light fountains.
• A 24-hour reception and service department for apartment owners.

Transport and Beach

New Level Premium offers a transfer service to the center of Avsallar, Alanya, and its own fully equipped beach club. A walking path to the sea runs through the pine forest and takes no more than 10 minutes.

Project Advantages

1. Ready-to-move-in complex in an environmentally clean, protected location.
2. Own five-star hotel and hotel infrastructure operating year-round.
3. Various apartment layouts: from 1+1 to spacious penthouses for different purposes (living, vacation, rental).
4. Full finishing, repairs, and modern equipment.
5. Expansive and diverse infrastructure, unparalleled in the region.
6. Private beach club.
7. High-level service for residents and guests.

Purchasing an apartment in New Level Premium is a profitable investment in a hotel-residential complex, guaranteeing stable profits and long-term liquidity. Buying directly from the developer allows you to acquire apartments at attractive prices without intermediaries, further increasing the profitability of investments.

Comparison of Gold City and New Level Premium

Why New Level Premium is a more modern and niche choice

Unlike traditional apart-hotels, New Level Premium represents a new step in the evolution of the "housing+hotel" concept. It is a project that combines resort relaxation with the comfort of permanent living, tailored to the modern needs of buyers and investors.

This combination makes New Level Premium a unique property for the Mediterranean coast: here, you can relax like in a hotel and live in your own apartment without sacrificing privacy.

The apartments are fully ready for move-in — like a hotel, but with the advantage that this is entirely your personal space. Comfort, privacy, and space are combined with access to all hotel-level amenities. At any time, you can go to the spa, swim in the pool, order food, or use the transfer service — without having to live by hotel rules.

The project also has high profitability potential due to:

• hotel-style service format;
• attractive and rare location — close to both the sea and the forest;
• lack of direct analogs in the region;
• high demand for short-term rentals in a complex with year-round hotel operation.

For investors, this means: a stable stream of tenants, high liquidity when reselling, and potential property value growth over time.

Who is this format best suited for?

The "housing+hotel" format in the New Level Premium complex opens up many possibilities for different categories of individuals:

• New Level Premium is especially interesting for investors focused on short-term rentals. The owner doesn’t need to find tenants independently — everything works on a well-established model similar to the hotel business.
• Renting an apartment with hotel services is attractive to families with children and those who value high service levels and comfort. Here, you get a home-like environment with safety, service, and entertainment for all ages. It’s an alternative to both traditional housing and hotels.
• For those looking to spend part of the year in Turkey or relocate to Alanya permanently, New Level Premium offers a perfect balance: your own home in one of the best areas, infrastructure for both rest and living, and the possibility of renting it out when you’re away. This kind of housing can be both a home and an asset.
• Digital nomads and remote professionals will love New Level Premium for its autonomy and comfort, offering the ability to combine work and leisure in one space. Everything necessary for life and work is here — from quality internet to various amenities. And you won’t be bound by hotel rules, with infrastructure always at your fingertips.

This format perfectly combines three key aspects for buyers: vacation, investment, and living. That’s why New Level Premium has already become a landmark project in the real estate market of Turkey’s Mediterranean region.

The combination of residential property and hotel services is a proven and effective model that works well in Turkey.

Gold City is a worthy representative of classic apart-hotels.

New Level Premium is the modern embodiment of this model, focused on a high standard of living, a unique concept, and guaranteed profitable investments.

Contact our managers to receive a personal presentation of the complex and exclusive purchasing conditions.